{"id":10149,"date":"2022-07-29T08:07:02","date_gmt":"2022-07-29T06:07:02","guid":{"rendered":"https:\/\/www.medtron.com\/en\/?page_id=10149"},"modified":"2022-08-31T11:30:19","modified_gmt":"2022-08-31T09:30:19","slug":"marketing-news","status":"publish","type":"page","link":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/","title":{"rendered":"Marketing News"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10149\" class=\"elementor elementor-10149\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-368ebe7 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"368ebe7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16f2a7f\" data-id=\"16f2a7f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad16825 elementor-widget elementor-widget-spacer\" data-id=\"ad16825\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-q_id=\"#events\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a3629fc content-block elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"a3629fc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-30bf641\" data-id=\"30bf641\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e4f602 elementor-widget elementor-widget-heading\" data-id=\"8e4f602\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">In Pr\u00e4senz, online oder hybrid? <br><h3>Wie wir die Zukunft von Events sehen.<\/h3><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21a2105 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"21a2105\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-352afa4\" data-id=\"352afa4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-553e4be elementor-widget elementor-widget-text-editor\" data-id=\"553e4be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Die beiden Pandemie-Jahre haben deutliche Spuren hinterlassen. Sowohl beim Deutschen R\u00f6ntgenkongress und dem ECR, als auch bei kleineren Kongressen waren deutliche R\u00fcckg\u00e4nge der Fachbesucher:innen zu sp\u00fcren. \u00dcber das \u201eWarum\u201c kann man nur mutma\u00dfen. War es ein genereller Trend hin zu digitalen Formaten, Schwierigkeiten im Reiseverkehr oder die nach wie vor angespannte wirtschaftliche Lage \u2013 die Gr\u00fcnde lassen sich derzeit noch nicht abschlie\u00dfend beurteilen. Erste Reaktionen aus der Branche sind bereits sichtbar: Industrieausstellungen verzeichnen deutlich weniger Aussteller. Viele Unternehmen beteiligten sich eher am virtuellen Format.<\/p><p>Dabei l\u00e4sst sich nicht von der Hand weisen, dass beiden, Ausstellern wie auch dem Publikum etwas Entscheidendes fehlt: der pers\u00f6nliche Kontakt. Selbst hybride, also live wie auch online stattfindende Veranstaltungen, schaffen nicht das Erlebnis und den intensiven Austausch, wie es eine Messe oder ein Kongress in Pr\u00e4senz verm\u00f6gen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4ded3eb\" data-id=\"4ded3eb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d60c134 elementor-widget elementor-widget-text-editor\" data-id=\"d60c134\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Kooperationen mit externen Fachreferent:innen werden fortgesetzt<\/strong><\/p><p>Wir k\u00f6nnen nicht in die Zukunft blicken. Was wir jedoch k\u00f6nnen und auch tun, ist unsere Beteiligung an wissenschaftlichen Formaten weiter auszubauen und Kooperationen mit Referent:innen und wissenschaftlichen Berater:innen zu etablieren. Nach unserem sehr erfolgreichen Deb\u00fct im September 2021 beim digitalen Deutschen R\u00f6ntgenkongress, beteiligten wir uns 2022 mit insgesamt f\u00fcnf Veranstaltungen (vier Workshops vor Ort\/ein Webinar). Das dritte Industriesymposium mit Alex Riemer am 11. Mai 2022 fand gro\u00dfen Anklang. Das Webinar zum Thema \u201eUpdate zur Kontrastmittelinjektion in der CT\u201c wurde sowohl von MTRA als auch von angehenden Fach\u00e4rzt:innen besucht. Die erfolgreiche Zusammenarbeit mit Alex Riemer als externer Fachreferent hat uns gezeigt, wie wir potenziellen Kund:innen \u00fcber unsere Produkte hinaus einen Mehrwert bieten k\u00f6nnen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6ea6138 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"6ea6138\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-7962ea2\" data-id=\"7962ea2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05d2c25 elementor-widget elementor-widget-image\" data-id=\"05d2c25\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"511\" src=\"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-768x511.jpg\" class=\"attachment-medium_large size-medium_large wp-image-10591\" alt=\"\" srcset=\"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-768x511.jpg 768w, https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-300x200.jpg 300w, https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-1024x681.jpg 1024w, https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-1536x1022.jpg 1536w, https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-scaled.jpg 2048w, https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-18x12.jpg 18w, https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-700x466.jpg 700w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-e4fdc9e\" data-id=\"e4fdc9e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-067ab5e elementor-widget elementor-widget-text-editor\" data-id=\"067ab5e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>MEDTRON bleibt pr\u00e4sent<\/strong><\/p><p>Im B2B-Bereich ist eine Messeteilnahme vor Ort immer noch ein unschlagbares Format, um neue Projekte anzusto\u00dfen und Netzwerke auszubauen. Wir setzen weiter auf eine pers\u00f6nliche Kontaktpflege zu Medizinger\u00e4te-Herstellern, der Fachpresse und Anwender:innen unserer Injektoren. F\u00fcr uns ist das nach wie vor der beste Weg. Nur so erfahren wir genaueres zu den Anforderungen an unsere Produkte, um sie darauf ausgerichtet weiterzuentwickeln und zu optimieren.<\/p><p>Wir planen auch an neuen, internationalen Kongressen und Fachmessen teilzunehmen, z.B. an der Africa Health oder beim Asian Oceanian Congress of Radiology.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-69edef8 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"69edef8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64bdd8b\" data-id=\"64bdd8b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c48440 elementor-widget elementor-widget-spacer\" data-id=\"2c48440\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-592322d elementor-widget elementor-widget-slider_revolution\" data-id=\"592322d\" data-element_type=\"widget\" data-widget_type=\"slider_revolution.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"wp-block-themepunch-revslider\">\n\t\t\t<!-- START Newsletter Splitter Medtron Academy REVOLUTION SLIDER 6.6.20 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_23_1_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_23_1\" style=\"\" data-version=\"6.6.20\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; position: absolute;\">\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-46\" data-title=\"Slide\" data-anim=\"adpr:false;ms:10;\" data-in=\"o:0;\" data-out=\"a:false;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/\/www.medtron.com\/en\/wp-content\/plugins\/revslider\/public\/assets\/assets\/dummy.png\" alt=\"\" title=\"E-learning,Concept,With,A,Teacher,Presenting,Online,Education,Program\" width=\"1920\" height=\"1361\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/www.medtron.com\/en\/wp-content\/uploads\/2022\/03\/E-Learning_shutterstock_346002896.jpg\" data-bg=\"p:0% 25%;\" data-parallax=\"7\" data-no-retina>\n<!---->\t\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script>\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_23_1',rl:[1240,1024,778,480],el:[400],gw:[1300],gh:[400],type:'hero',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider231\"]!==undefined) {window.RS_MODULES.modules[\"revslider231\"].once = false;window.revapi23 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2afc909 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"2afc909\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-04f6ed8\" data-id=\"04f6ed8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89129db elementor-widget elementor-widget-spacer\" data-id=\"89129db\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0c5ac35 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"0c5ac35\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-85c5d9f\" data-id=\"85c5d9f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71610bf elementor-widget elementor-widget-text-editor\" data-id=\"71610bf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Auch digital gut aufgestellt<\/strong><\/p><p>Wir gehen davon aus, dass sich hybride und digitale Formate etablieren werden. Daher bauen wir unser wissenschaftliches Angebot an Online-Workshops in Zusammenarbeit mit externen Fachreferent:innen weiter aus. Auch unser virtueller <a href=\"https:\/\/showroom.medtron.com\/\">Showroom<\/a>, in dem ebenfalls Webinare stattfinden, wird gut angenommen. Seit diesem Jahr ist die MEDTRON AG auch in den sozialen Netzwerken aktiv vertreten und verzeichnet auch hier eine steigende Resonanz. Unten pr\u00e4sentieren wir Ihnen einen Einblick in die Kan\u00e4le.<\/p><p>Last but not least steht unsere E-Learning-Plattform, die MEDTRON Academy, in den Startl\u00f6chern. Mehr dazu erfahren Sie in K\u00fcrze beim Partner Meeting.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d729a02 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"d729a02\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5d729cb\" data-id=\"5d729cb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e111585 elementor-widget elementor-widget-spacer\" data-id=\"e111585\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-q_id=\"#social-media-wall\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d3c904c content-block elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"d3c904c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-63d7e74\" data-id=\"63d7e74\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3be5aa elementor-widget elementor-widget-heading\" data-id=\"e3be5aa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Social Media News <br><h3>Einblick in unsere Kan\u00e4le<\/h3><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-919771e elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"919771e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cea427\" data-id=\"2cea427\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65b0f2c elementor-shape-rounded elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"65b0f2c\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook elementor-repeater-item-f140717\" href=\"https:\/\/www.facebook.com\/MEDTRON-AG-113779051215966\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-facebook\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-youtube elementor-repeater-item-839ca07\" href=\"https:\/\/www.youtube.com\/channel\/UCBD-QdHZO1qbrG6kINtg5gA\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Youtube<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-youtube\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-d4b4e4e\" href=\"https:\/\/www.instagram.com\/medtron\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-7e16336\" href=\"https:\/\/www.linkedin.com\/company\/medtron-ag\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c5dc8b elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"2c5dc8b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7327791\" data-id=\"7327791\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc5159c elementor-widget elementor-widget-text-editor\" data-id=\"bc5159c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Auf unseren Social-Media-Kan\u00e4len ist richtig was los! Und da nicht jede:r alle unsere Beitr\u00e4ge sehen kann, finden Sie auf unserer Social Media Wall einen informativen Mix unserer besten und neuesten Beitr\u00e4ge.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-075711b elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"075711b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a23da4d\" data-id=\"a23da4d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4363eb6 elementor-widget elementor-widget-html\" data-id=\"4363eb6\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/assets.juicer.io\/embed.js\" type=\"text\/javascript\"><\/script>\r\n<link href=\"https:\/\/assets.juicer.io\/embed.css\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\" \/>\r\n<ul class=\"juicer-feed\" data-feed-id=\"medtron\" data-origin=\"embed-code\"><h1 class=\"referral\"><a href=\"https:\/\/www.juicer.io\">Powered by Juicer.io<\/a><\/h1><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-52e325c elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"52e325c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c95578b\" data-id=\"c95578b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-619f61f elementor-widget elementor-widget-spacer\" data-id=\"619f61f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d87bf68 elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"d87bf68\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a245f2c\" data-id=\"a245f2c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09c00aa elementor-widget elementor-widget-spacer\" data-id=\"09c00aa\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In Pr\u00e4senz, online oder hybrid? Wie wir die Zukunft von Events sehen. Die beiden Pandemie-Jahre haben deutliche Spuren hinterlassen. Sowohl beim Deutschen R\u00f6ntgenkongress und dem ECR, als auch bei kleineren Kongressen waren deutliche R\u00fcckg\u00e4nge der Fachbesucher:innen zu sp\u00fcren. \u00dcber das \u201eWarum\u201c kann man nur mutma\u00dfen&#8230;.<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":10151,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10149","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing News - Medtron EN<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing News - Medtron EN\" \/>\n<meta property=\"og:description\" content=\"In Pr\u00e4senz, online oder hybrid? Wie wir die Zukunft von Events sehen. Die beiden Pandemie-Jahre haben deutliche Spuren hinterlassen. Sowohl beim Deutschen R\u00f6ntgenkongress und dem ECR, als auch bei kleineren Kongressen waren deutliche R\u00fcckg\u00e4nge der Fachbesucher:innen zu sp\u00fcren. \u00dcber das \u201eWarum\u201c kann man nur mutma\u00dfen....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/\" \/>\n<meta property=\"og:site_name\" content=\"Medtron EN\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-31T09:30:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-768x511.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"18 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/\",\"url\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/\",\"name\":\"Marketing News - Medtron EN\",\"isPartOf\":{\"@id\":\"https:\/\/www.medtron.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-768x511.jpg\",\"datePublished\":\"2022-07-29T06:07:02+00:00\",\"dateModified\":\"2022-08-31T09:30:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#primaryimage\",\"url\":\"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-scaled.jpg\",\"contentUrl\":\"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-scaled.jpg\",\"width\":2048,\"height\":1362},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.medtron.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Newsletter\",\"item\":\"https:\/\/www.medtron.com\/en\/newsletter\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"03-2022\",\"item\":\"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Marketing News\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.medtron.com\/en\/#website\",\"url\":\"https:\/\/www.medtron.com\/en\/\",\"name\":\"Medtron EN\",\"description\":\"Herzlich Willkommen\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.medtron.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Marketing News - Medtron EN","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Marketing News - Medtron EN","og_description":"In Pr\u00e4senz, online oder hybrid? Wie wir die Zukunft von Events sehen. Die beiden Pandemie-Jahre haben deutliche Spuren hinterlassen. Sowohl beim Deutschen R\u00f6ntgenkongress und dem ECR, als auch bei kleineren Kongressen waren deutliche R\u00fcckg\u00e4nge der Fachbesucher:innen zu sp\u00fcren. \u00dcber das \u201eWarum\u201c kann man nur mutma\u00dfen....","og_url":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/","og_site_name":"Medtron EN","article_modified_time":"2022-08-31T09:30:19+00:00","og_image":[{"url":"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-768x511.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"18 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/","url":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/","name":"Marketing News - Medtron EN","isPartOf":{"@id":"https:\/\/www.medtron.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#primaryimage"},"image":{"@id":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#primaryimage"},"thumbnailUrl":"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-768x511.jpg","datePublished":"2022-07-29T06:07:02+00:00","dateModified":"2022-08-31T09:30:19+00:00","breadcrumb":{"@id":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#primaryimage","url":"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-scaled.jpg","contentUrl":"https:\/\/www.medtron.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/MT_ECR22_259-scaled.jpg","width":2048,"height":1362},{"@type":"BreadcrumbList","@id":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/marketing-news\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.medtron.com\/en\/"},{"@type":"ListItem","position":2,"name":"Newsletter","item":"https:\/\/www.medtron.com\/en\/newsletter\/"},{"@type":"ListItem","position":3,"name":"03-2022","item":"https:\/\/www.medtron.com\/en\/newsletter\/03-2022\/"},{"@type":"ListItem","position":4,"name":"Marketing News"}]},{"@type":"WebSite","@id":"https:\/\/www.medtron.com\/en\/#website","url":"https:\/\/www.medtron.com\/en\/","name":"Medtron EN","description":"Herzlich Willkommen","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.medtron.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/pages\/10149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/comments?post=10149"}],"version-history":[{"count":0,"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/pages\/10149\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/pages\/10151"}],"wp:attachment":[{"href":"https:\/\/www.medtron.com\/en\/wp-json\/wp\/v2\/media?parent=10149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}